Archive for April 14th, 2008

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It is the kind of deal most people would have thought would go to Microsoft (NASDAQ: MSFT) or Google (NADSAQ: GOOG). Verizon (NYSE: VZ) will out-source the advertising sales for all of its world wide web operations.

In an arrangement that bypassed the usual subjects, AOL, a division of Time Warner (NYSE: TWX) will handle selling Verizon’s online inventory through the web portal’s advertising network and marketing operation called Platform A. According to Reuters, “The Verizon ad deal, whose price was not disclosed, will give Platform A the right to represent all of Verizon’s advertising space on the Internet, including premium space.”

In the last year, Google, Microsoft, and Time Warner have all made purchases of businesses that’ll help them sort, target, and sell on the web ads. Large web operations like Facebook and MySpace have already cut deals for having one of the massive portals or search companies to sell their inventory, but AOL has not been in that mix.

It looks like the incumbents for online advertising representation have a new competitor.

Douglas A. McIntyre is an editor at 247wallst.com.

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Jiffle

Tired of sending emails back and forth trying to decide when to hold your next team meeting, video game night, or birthday celebration? Well, while we generally recommend having your birthday celebrations as close to the actual date of your birth as possible, Jiffle can help with the rest.

Jiffle is an online scheduling service that lets users pick the times they’re free and then share their calendar with other users. In other words, it’s a lot like When is Good, but with a desktop client that works with Outlook to let you share your existing calendar on the web. A new version will add Google Calendar compatibility.

You can sign up for Jiffle for free, but we found that when we tried to download the client today we were instead greeted with a message letting us know that a new version would be available next week and we’d be notified when it was available. Jiffle is a commercial application, but there’s a free version that’ll let users schedule up to 10 meetings per month. For $9.99 per month or $99.99 per year, you can schedule unlimited meetings. A few bucks more gets you a version with your company branding, and for $99.99 per month you can get the corporate edition with licenses for five users and no advertising.

[via TechCrunch]

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